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Blink the power of thinking without thinking

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How do we think without thinking, seem to make choices in an instant--in the blink of an eye--that actually aren't as simple as they seem? Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbl...

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Main Author: Gladwell, Malcolm, 1963-
Format: Books Print Book
Language:English
Published: New York : Back Bay Books, 2007.
Edition:1st Back Bay trade pbk. ed.
Subjects:
Decision making.
Intuition.
Online Access:Go to Downloadable eBook Here.
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Summary:How do we think without thinking, seem to make choices in an instant--in the blink of an eye--that actually aren't as simple as they seem? Why are some people brilliant decision makers, while others are consistently inept? Why do some people follow their instincts and win, while others end up stumbling into error? And why are the best decisions often those that are impossible to explain to others? Drawing on cutting-edge neuroscience and psychology, the author reveals that great decision makers aren't those who process the most information or spend the most time deliberating, but those who have perfected the art of filtering the very few factors that matter from an overwhelming number of variables.
Item Description:Originally published: 1st ed. New York : Little, Brown and Co., 2005. With new afterword.
Physical Description:xii, 296, 15, 11 p. : ill. ; 21 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780316010665
0316010669
9780316172325
0316172324
Author Notes:In 2005, Time named Malcolm Gladwell one of its 100 most influential people. He is the author of three books, each of which reached number one on the New York Times Best Seller list. They are: The Tipping Point, Blink, and Outliers. His fourth book, What the Dog Saw and Other Adventures was published in 2009.

He is a is a British-born Canadian journalist and author. Gladwell was a reporter for the Washington Post from 1987 to 1996, working first as a science writer and then as New York City bureau chief. Since 1996, he has been a staff writer for The New Yorker. He graduated with a degree in history from the University of Toronto's Trinity College in 1984.

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