Naming nature the clash between instinct and science

This surprising, untold story about the poetic and deeply human (cognitive) capacity to name the natural world illuminates science's limitations and the urgency of staying connected to the natural world by using familiar, rather than scientific, names.

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Bibliographic Details
Main Author: Yoon, Carol Kaesuk
Format: Books Print Book
Language:English
Published: New York : W.W. Norton, c2009.
Edition:1st ed.
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Description
Summary:This surprising, untold story about the poetic and deeply human (cognitive) capacity to name the natural world illuminates science's limitations and the urgency of staying connected to the natural world by using familiar, rather than scientific, names.
Physical Description:viii, 344 p. : ill. ; 25 cm.
Bibliography:Includes bibliographical references (p. 301-317) and index.
ISBN:9780393061970 (hardcover) :
0393061973 (hardcover)
Author Notes:Carol Kaesuk Yoon received her Ph.D. PhD in ecology and evolutionary biology from Cornell University and has been writing about biology for The New York Times since 1992. Her articles have also appeared in Science, The Washington Post, and the Los Angeles Times. Dr. Yoon has taught writing as a Visiting Scholar at Cornell University's John S. Knight Writing Program, working with professors to help teach critical thinking in biology classes. She has also served as a science education consultant to Microsoft. She lives in Bellingham, Washington.