Disciplined dreaming a proven system to drive breakthrough creativity

"5-part process that will transform your organization-or your career-into a non-stop creativity juggernaut We live in an era when business cycles are measured in months, not years. The only way to sustain long term innovation and growth is through creativity-at all levels of an organization. Discipl...

Full description

Saved in:
Bibliographic Details
Main Author: Linkner, Josh, 1970-
Format: Books Print Book
Language:English
Published: San Francisco : Jossey-Bass, c2011.
Edition:1st ed.
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000cam a2200000 a 4500
001 ocn664666853
003 OCoLC
005 20110321150300.0
008 101103s2011 cau b 001 0 eng
010 |a  2010046965 
020 |a 9780470922224 
020 |a 0470922222 
035 |a (OCoLC)664666853 
040 |a DLC  |c DLC  |d YDX  |d BTCTA  |d YDXCP  |d YBM  |d WI9WB  |d BWX  |d PCB 
042 |a pcc 
049 |a PCB1 
050 0 0 |a HD53  |b .L56 2011 
082 0 0 |a 650.1  |2 22 
084 |a BUS000000  |2 bisacsh 
100 1 |a Linkner, Josh,  |d 1970- 
245 1 0 |a Disciplined dreaming :  |b a proven system to drive breakthrough creativity /  |c Josh Linkner. 
250 |a 1st ed. 
260 |a San Francisco :  |b Jossey-Bass,  |c c2011. 
300 |a xi, 235 p. ;  |c 24 cm. 
505 0 |a The case for creativity -- Disciplined dreaming: your system for creativity -- Step one: ask -- Defining the creativity challenge -- Driving curiosity and awareness -- Step two: prepare -- Gaining the keys to a creative mind and culture -- Preparing your environment to promote creative passion -- Step three: discover -- Discovering the ways of creativity -- Step four: ignite -- Generating creative sparks -- Igniting the sparks of creativity: the eight most powerful techniques -- Step five: launch -- Brining your ideas to life: the launch. 
520 |a "5-part process that will transform your organization-or your career-into a non-stop creativity juggernaut We live in an era when business cycles are measured in months, not years. The only way to sustain long term innovation and growth is through creativity-at all levels of an organization. Disciplined Dreaming shows you how to create profitable new ideas, empower all your employees to be creative, and sustain your competitive advantage over the long term. Linkner distills his years of experience in business and jazz - as well as hundreds of interviews with CEOs, entrepreneurs, and artists - into a 5-step process that will make creativity easy for you and your organization. The methodology is simple, backed by proven results. Empowers individuals, teams, and organizations to meet creative challenges posed by the marketplace. Turns the mystery of creativity into a simple-to-use process. Shows how creativity can be used for everything from innovative, game-shifting breakthroughs to incremental advances and daily improvements to business processes. Offers dozens of practical exercises, thought-starters, workouts to grow "creative muscles," and case studies. Disciplined Dreaming shows even the stuffiest corporate bureaucracies how to cultivate creativity in order to become more competitive in today's shifting marketplace."--  |c Provided by publisher. 
504 |a Includes bibliographical references and index. 
650 0 |a Creative ability in business. 
650 0 |a Success in business. 
650 0 2 |a Creativeness 
938 |a Baker and Taylor  |b BTCP  |n BK0009245036 
938 |a YBP Library Services  |b YANK  |n 3491491 
938 |a Blackwell Book Service  |b BBUS  |n 3491491 
994 |a C0  |b PCB 
949 |a schlow  |b SANON  |c 650.1 LIN  |d i  |e 39635102787928  |f 465430  |g ddc  |j 03/14/2011 
999 |a 317332