Record Citations
APA (7th ed.) Citation
Scott, D. M. (2011). The new rules of marketing & PR: How to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly (3rd ed.). John Wiley & Sons.
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Chicago Style (17th ed.) Citation
Scott, David Meerman. The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. 3rd ed. Hoboken, N.J.: John Wiley & Sons, 2011.
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MLA (9th ed.) Citation
Scott, David Meerman. The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. 3rd ed. John Wiley & Sons, 2011.
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Warning: These citations may not always be 100% accurate.
