The click moment seizing opportunity in an unpredictable world

"The Click Moment is about two very simple but highly provocative ideas. The first is that success is random-far more random than we would like to believe. The second is that there are a number of specific actions that we, as individuals and organizations, can take to capture this randomness an...

Full description

Main Author: Johansson, Frans.
Format: Books Print Book
Language: English
Published: New York : Portfolio/Penguin, 2012.
Subjects:
Table of Contents:
  • The Moldavian theory of success
  • Serena's secret
  • The Nokia mystery
  • The twilight of logic
  • The conspiracy of randomness
  • The three random moves of Diane Von Furstenberg
  • Click moments
  • How to create click moments
  • Purposeful bets
  • How to place purposeful bets
  • Complex forces
  • How to harness complex forces.