Effective fundraising for nonprofits real-world strategies that work

Features advice and stories from over fifty experienced fundraisers, with information on how to work with individual donors, plan special events, solicit grants, get media coverage, and use the Web to further fundraising goals.

Main Author: Bray, Ilona M., 1962-
Format: Books Print Book
Language: English
Published: Berkeley, CA : Nolo, [2013]
Edition: 4th edition.
Subjects:
Table of Contents:
  • Your fundraising companion
  • Fundraising tools
  • Developing your fundraising plan
  • Attracting individual supporters
  • How to keep the givers giving
  • Midscale and major donors
  • Funds from the great beyond : bequests and legacy gifts
  • Special events
  • Raising money through business or sales activities
  • Seeking grants from foundations, corporations, and government
  • Creating printed communications materials
  • Designing your website to draw in donors
  • Outreach via traditional and social media
  • Worksheets
  • Using the interactive worksheets.