The designing for growth field book a step-by-step project guide

In Designing for Growth: A Design Thinking Tool Kit for Managers (D4G), Jeanne Liedtka and Tim Ogilvie showed how design can boost innovation and drive growth. In this companion guide, also suitable as a stand-alone project workbook, the authors provide a step-by-step framework for applying the D4G...

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Bibliographic Details
Main Author: Liedtka, Jeanne
Format: Downloads eBook Books eBook
Language:English
Published: 2014.
Series:Columbia Business School Publishing.
Subjects:
Online Access:Go to Downloadable eBook Here.
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