Record Citations
APA (7th ed.) Citation
Sargeant, A., & Jay, E. (2011). Building donor loyalty: The fundraiser's guide to increasing lifetime value. Jossey-Bass.
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Chicago Style (17th ed.) Citation
Sargeant, Adrian, and Elaine Jay. Building Donor Loyalty: The Fundraiser's Guide to Increasing Lifetime Value. San Francisco: Jossey-Bass, 2011.
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MLA (9th ed.) Citation
Sargeant, Adrian, and Elaine Jay. Building Donor Loyalty: The Fundraiser's Guide to Increasing Lifetime Value. Jossey-Bass, 2011.
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Warning: These citations may not always be 100% accurate.
