Irresistible the rise of addictive technology and the business of keeping us hooked

"Welcome to the age of behavioral addiction--an age in which half of the American population is addicted to at least one behavior. We obsess over our emails, Instagram likes, and Facebook feeds; we binge on TV episodes and YouTube videos; we work longer hours each year; and we spend an average...

Full description

Main Author: Alter, Adam L., 1980- (Author)
Format: Books Print Book
Language: English
Published: New York : Penguin Press, [2017]
Subjects:
Table of Contents:
  • Part 1. What is behavioral addiction and where did it come from?. The rise of behavioral addiction ; The addict in all of us ; The biology of behavioral addiction
  • Part 2. The ingredients of behavioral addiction (or, How to engineer an addictive experience). Goals ; Feedback ; Progress ; Escalation ; Cliffhangers ; Social interaction
  • Part 3. The future of behavioral addiction (and some solutions). Nipping addictions at birth ; Habits and architecture ; Gamification.