Arnie the life of Arnold Palmer

"In this definitive biography, veteran sportswriter Tom Callahan shines a spotlight on one of the greatest golfers ever to play the game, Arnold Palmer. The winner of more than ninety championships, including four Masters Tournaments, Arnold Palmer was a legend in twentieth century sports: a supreme...

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Bibliographic Details
Main Author: Callahan, Tom (Author)
Format: Books Print Book
Language:English
Published: New York, NY : Harper, an imprint of HarperCollins Publishers, [2017]
Edition:First edition.
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001 ocn961308296
003 OCoLC
005 20170504163100.0
008 170208s2017 nyuaf 001 0beng
010 |a  2017002983 
020 |a 9780062439727  |q hardcover 
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100 1 |a Callahan, Tom,  |e author. 
245 1 0 |a Arnie :  |b the life of Arnold Palmer /  |c Tom Callahan. 
246 3 0 |a Life of Arnold Palmer 
250 |a First edition. 
264 1 |a New York, NY :  |b Harper, an imprint of HarperCollins Publishers,  |c [2017] 
300 |a xiv, 333 pages, 8 unnumbered pages of plates :  |b illustrations (some color) ;  |c 24 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
500 |a Includes index. 
520 |a "In this definitive biography, veteran sportswriter Tom Callahan shines a spotlight on one of the greatest golfers ever to play the game, Arnold Palmer. The winner of more than ninety championships, including four Masters Tournaments, Arnold Palmer was a legend in twentieth century sports: a supremely gifted competitor beloved for his powerful hitting, his nerve on the greens, and his great rapport with fans. Perhaps above all others, Palmer was the reason golf's popularity exploded, as the King of the links helped define golf's golden age along with Jack Nicklaus and Gary Player. In addition to his talent on the golf course, Palmer was a brilliant entrepreneur off it, and one of the first sportsmen to create his own successful marketing brand. Forging an alliance with sports agent Mark McCormick, Palmer parlayed his popularity into lucrative deals, and helped pave the way for the multi-million-dollar contracts that have become standard for stars across all sports. But beyond his business acumen, Palmer was always a larger-than-life character, and Arnie recounts a host of unforgettable anecdotes from a long life in the spotlight. Tom Callahan knew Palmer well for many years, and now pays tribute to this golfing icon. Filled with great stories from the key people in Palmer's life, Arnie is an entertaining and illuminating portrait of a remarkable man and his extraordinary legacy"--Provided by publisher. 
600 1 0 |a Palmer, Arnold,  |d 1929-2016. 
650 0 |a Golfers  |z United States  |v Biography. 
650 0 |a Golfers  |z United States  |v Anecdotes. 
650 0 |a Branding (Marketing) 
655 7 |a Biographies.  |2 lcgft 
655 7 |a Anecdotes.  |2 lcgft 
690 0 |a Hays, Sara Light tribute. 
776 0 8 |i Online version:  |a Callahan, Tom, author.  |t Arnie.  |b First edition.  |d New York : Harper, 2017  |z 9780062439765  |w (DLC) 2017008407 
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