The tipping point how little things can make a big difference
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, o...
| Main Author: | Gladwell, Malcolm, 1963- |
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| Format: | Downloads eBook Books eBook |
| Language: | English |
| Published: |
2006.
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| Subjects: | |
| Online Access: |
Go to Downloadable eBook Here. |
| Summary: |
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. |
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| Physical Description: |
1 online resource |
| Format: |
Requires OverDrive Read (file size: N/A KB) or Adobe Digital Editions (file size: 903 KB) or Adobe Digital Editions (file size: 666 KB) or Kobo app or compatible Kobo device (file size: N/A KB) or Amazon Kindle (file size: N/A KB). |
| Audience: |
Text Difficulty 8 UG/Upper grades (9th-12) 9.1 |
| ISBN: |
9780316144797 |