Where did you get this number? a pollster's guide to making sense of the world

"Polls are everywhere these days, and they're trying to tell us more than just who's up and who's down. As Elections and Surveys Director for CBS News, it's Anthony Salvanto's job to understand you--what you think and how you vote. He's the person behind so many of...

Full description

Main Author: Salvanto, Anthony (Author)
Format: Books Print Book
Language: English
Published: New York, NY : Simon & Schuster, 2018.
Edition: First Simon & Schuster hardcover edition.
Subjects:
Table of Contents:
  • The seen and the unseen
  • Why didn't you call me?
  • Finding you
  • How to avoid surprises
  • What are you trying to say?
  • What's the story?
  • How to learn a lot from a little
  • You be the judge
  • It all comes down to turnout
  • Counting on Congress
  • Is it really a horse race?
  • Polling in the present tense
  • The politics of inequality
  • Would you invite a Democrat to dinner?
  • Epilogue: All the people you don't know.