Alan opts out a novel

Alan Anderson is a powerful advertising executive who has built a successful life and thriving business by making people buy stuff they don't actually need. He's up for the biggest pitch of his career and the account everyone wants, US Dairy: cow's milk sales are plummeting, and the C-Suite wants to...

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Bibliographic Details
Main Author: Maum, Courtney, 1978- (Author)
Format: Books Print Book
Language:English
Published: New York : Little Brown and Company 2026.
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Summary:Alan Anderson is a powerful advertising executive who has built a successful life and thriving business by making people buy stuff they don't actually need. He's up for the biggest pitch of his career and the account everyone wants, US Dairy: cow's milk sales are plummeting, and the C-Suite wants to see trendy oat milk kicked to the curb. But when an anarchist farmer tanks Alan's presentation, Alan bombs the pitch but ends the day with an epiphany. No longer will he exploit the insecurities of others in the service of capitalism. Alan is opting out. This development is anathema to his wife, Vivian. She's just a few positive affirmations, a swimming pool, and an exacting series of social tests away from finally becoming part of the elite women's club, the Queen Annes, in their adopted town of Greenwich, Connecticut. As if contending with a daughter who wants to write plays (!) and another who has an unnatural empathy with animals isn't enough to manage, she can only watch as Alan moves into their backyard playhouse to live off the land and--worse--spend time with the family. But instead of shocking the neighbors, Alan's commitment to a less-is-more lifestyle seems to be catching on. Could everyone want what Alan's not selling?--Book jacket flap.
Physical Description:341 pages ; 25 cm
ISBN:9780316599108
0316599107
Author Notes:Courtney Maum graduated from Brown University with a degree in Comparative Literature. She then lived in France for five years where she worked as a party promoter for Corona Extra. Today, she splits her time between the Massachusetts Berkshires, New York City, and Paris, working as a creative brand strategist, corporate namer, and humor columnist. She is the author of the chapbook "Notes from Mexico" and I Am Having So Much Fun Here Without You.