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Targeted : how technology is revolutionizing advertising and the way companies reach consumers
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When advertising tried harder : the sixties, the golden age of American advertising
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The attention merchants : the epic scramble to get inside our heads
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The Greatest Movie Ever Sold
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Bulletproof news releases : practical, no-holds-barred advice for small business from 135 American newspaper editors
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Renegades write the rules : how the Digital Royalty use social media to innovate
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Once upon a time : the captivating life of Carolyn Bessette-Kennedy
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Great by choice : uncertainty, chaos, and luck : why some thrive despite them all
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The referral engine : teaching your business to market itself
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Guardian of the forest : a history of the Smokey Bear program
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Consuming kids : the hostile takeover of childhood
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Inclusion on purpose : an intersectional approach to creating a culture of belonging at work
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Groupon's biggest deal ever : the inside story of how one insane gamble, tons of unbelievable hype, and millions of wild deals made billions for one ballsy joker
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A quick start guide to mobile marketing : how to create a dynamic campaign and improve your competitive advantage
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Monster loyalty : how Lady Gaga turns followers into fanatics
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The Berenstain Bears and the trouble with commercials
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Nibble, nibble, Jenny Archer
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A year without "made in China" : one family's true life adventure in the global economy
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Your life calling : reimagining the rest of your life
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Think and grow rich : teaching, for the first time, the famous Andrew Carnegie formula for money-making, based upon the thirteen proven steps to riches
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The best place to work : the art and science of creating an extraordinary workplace
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Manhattan GMAT algebra : GMAT strategy guide
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Why "A" students work for "C" students and why "B" students work for the government : rich dad's guide to financial education for parents
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10 secrets I learned from the Apprentice : unauthorized expert tips