The attention merchants the epic scramble to get inside our heads

"From Tim Wu, author of the award-winning The Master Switch and who coined the phrase "net neutrality"--A revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves. Attention merchant: an industrial-scale harvester of human attention. A firm w...

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Bibliographic Details

Main Author:	Wu, Tim (Author)
Format:	Books Print Book
Language:	English
Published:	New York : Alfred A. Knopf, 2016.
Edition:	First edition.
Subjects:	Advertising > Social aspects > History. Advertising > Psychological aspects > History. Marketing > History. Consumer behavior > History.
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