Onward how Starbucks fought for its life without losing its soul

In 2008, eight years after stepping down as Starbucks' CEO, Schultz returned to oversee the company's operations during a moment in history that left no company unscathed. "Onward" tells the remarkable story of Schultz's return and the company's ongoing transformation.

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Bibliographic Details
Main Author: Schultz, Howard
Other Authors: Gordon, Joanne
Format: Books Print Book
Language:English
Published: [Emmaus, Pa.] : Rodale, c2011.
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245 1 0 |a Onward :  |b how Starbucks fought for its life without losing its soul /  |c Howard Schultz with Joanne Gordon. 
260 |a [Emmaus, Pa.] :  |b Rodale,  |c c2011. 
300 |a xv, 350 p. :  |b ill. (chiefly col.) ;  |c 24 cm. 
500 |a Includes index. 
520 |a In 2008, eight years after stepping down as Starbucks' CEO, Schultz returned to oversee the company's operations during a moment in history that left no company unscathed. "Onward" tells the remarkable story of Schultz's return and the company's ongoing transformation. 
610 2 0 |a Starbucks Coffee Company. 
650 0 |a Coffee industry  |z United States. 
650 0 |a Coffee  |z United States  |x Marketing. 
650 0 |a Organizational change  |z United States. 
650 0 |a Leadership  |z United States. 
600 1 0 |a Schultz, Howard. 
650 0 |a Restaurateurs  |z United States  |v Biography. 
700 1 |a Gordon, Joanne. 
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