How the world sees you discover your highest value through the science of fascination

How is your personality most likely to impress and influence the person sitting on the other side of the desk or boardroom? Once you know what makes you valuable to others, you're more authentic and confident, and more able to make a positive impression. It all begins with understanding how the worl...

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Bibliographic Details
Main Author: Hogshead, Sally (Author)
Format: Books Print Book
Language:English
Published: New York, NY : Harper Business, an imprint of HarperCollinsPublishers, [2014]
Edition:First edition.
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Summary:How is your personality most likely to impress and influence the person sitting on the other side of the desk or boardroom? Once you know what makes you valuable to others, you're more authentic and confident, and more able to make a positive impression. It all begins with understanding how the world sees you-- at your best. Hogshead gives you the step-by-step method to describe yourself in just two or three words. This short phrase is your Anthem, the tagline for your personality. It will guide you like a mission statement, helping you to build your team, write a LinkedIn profile, or captivate an audience.
Physical Description:viii, 428 pages : illustrations ; 24 cm
ISBN:9780062230690
0062230697
Author Notes:Sally Hogshead was educated at Duke University. After graduation, she began a career in advertising. At the age of 27, she founded her first ad agency, and next, was Creative Director/Managing Director of CP+B. In 2006, she began her research on fascination and is the creator of The Fascination Advantage¿: the world's first personality assessment that measures what makes someone most engaging to others. She has written several books including Radical Careering: 100 Truths to Jumpstart Your Job, Your Career, and Your Life; Fascinate: Your 7 Triggers to Persuasion and Captivation; and How the World Sees You: Discover Your Highest Value Through the Science of Fascination. She was inducted into the Speaker Hall of Fame.

(Bowker Author Biography)