Business model generation a handbook for visionaries, game changers, and challengers

Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.

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Bibliographic Details
Main Author: Osterwalder, Alexander
Other Authors: Pigneur, Yves, Clark, Tim, 1956-
Format: Books Print Book
Language:English
Published: Hoboken, NJ : Wiley, c2010.
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100 1 |a Osterwalder, Alexander. 
245 1 0 |a Business model generation :  |b a handbook for visionaries, game changers, and challengers /  |c written by Alexander Osterwalder and Yves Pigneur ; design, Alan Smith ; editor and contributing co-author, Tim Clark ; production, Patrick van der Pijl ; co-created by an amazing crowd of 470 practitioners from 45 countries. 
260 |a Hoboken, NJ :  |b Wiley,  |c c2010. 
300 |a 278 p. :  |b ill. (some col.) ;  |c 19 x 24 cm. 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
504 |a Includes bibliographical references. 
505 0 |a 1: Canvas -- Definition of a business model -- The 9 building blocks -- The business model canvas -- 2: Patterns -- Unbundling business models -- The long tail -- Multi-sided platforms -- FREE as a business model -- Open business models -- 3: Design -- Customer insights -- Ideation -- Visual thinking -- Prototyping -- Storytelling -- Scenarios -- 4: Strategy -- Business model environment -- Evaluating business models -- Business model perspective on blue ocean strategy -- Managing multiple business models -- 5: Process -- Business model design process. 
520 |a Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models. 
650 0 |a Business planning. 
650 0 |a New business enterprises. 
650 0 |a Strategic planning. 
690 0 |a Seibel, Sophie Stein tribute 
700 1 |a Pigneur, Yves. 
700 1 |a Clark, Tim,  |d 1956- 
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