The things we love how our passions connect us and make us who we are
An "exciting and engaging" investigation (Jonah Berger) of the secret, tangled emotional relationships people have with things--drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing. Books, baseball cards, ceramic figurines, art, iPhones, clothing, car...
Main Author: | Ahuvia, Aaron (Author) |
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Format: | Books Print Book |
Language: | English |
Published: |
New York, NY :
Little, Brown Spark,
[2022]
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Edition: | First edition. |
Subjects: |