The He-Man effect how American toymakers sold you your childhood
"Powered by the advent of television and super-charged by the deregulation era of the 1980s, media companies and toy manufacturers joined forces to dominate the psyches of American children. But what are the consequences when a developing brain is saturated with the same kind of marketing bombardmen...
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| Main Author: | |
|---|---|
| Format: | Books Print Book Comic & Graphic Novel |
| Language: | English |
| Published: |
New York :
First Second,
2023.
|
| Edition: | First edition. |
| Subjects: | |
| Tags: |
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| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | on1336702039 | ||
| 003 | OCoLC | ||
| 005 | 20230918092300.0 | ||
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| 015 | |a GBC3B6005 |2 bnb | ||
| 016 | 7 | |a 021095148 |2 Uk | |
| 020 | |a 9781250261403 |q (paperback) | ||
| 020 | |a 1250261406 |q (paperback) | ||
| 035 | |a (OCoLC)1336702039 | ||
| 040 | |a YDX |b eng |e rda |c YDX |d BDX |d JQW |d UKMGB |d HBP |d WIM |d OCLCF |d PCB | ||
| 082 | 0 | 4 | |a 688.720685 |2 23 |
| 100 | 1 | |a Box, Brian, |e author. | |
| 245 | 1 | 4 | |a The He-Man effect : |b how American toymakers sold you your childhood / |c Brian "Box" Brown. |
| 250 | |a First edition. | ||
| 264 | 1 | |a New York : |b First Second, |c 2023. | |
| 300 | |a 258 pages : |b chiefly illustrations (black and white) ; |c 22 cm | ||
| 336 | |a text |2 rdacontent | ||
| 336 | |a still image |2 rdacontent | ||
| 337 | |a unmediated |2 rdamedia | ||
| 338 | |a volume |2 rdacarrier | ||
| 520 | |a "Powered by the advent of television and super-charged by the deregulation era of the 1980s, media companies and toy manufacturers joined forces to dominate the psyches of American children. But what are the consequences when a developing brain is saturated with the same kind of marketing bombardment found in Red Scare propaganda? Brian "Box" Brown's The He-Man Effect shows how corporate manipulation brought muscular, accessory-stuffed action figures to dizzying heights in the 1980s and beyond. Bringing beloved brands like He-Man, Transformers, My Little Pony, and even Mickey Mouse himself into the spotlight, this graphic history exposes a world with no rules and no concern for results beyond profit."--Amazon. | ||
| 504 | |a Includes bibliographical references. | ||
| 650 | 0 | |a Toys |z United States |x Marketing |x History |y 20th century |v Comic books, strips, etc. | |
| 650 | 0 | |a Toy industry |x Moral and ethical aspects |v Comic books, strips, etc. | |
| 650 | 0 | |a Toy industry |x Corrupt practices |v Comic books, strips, etc. | |
| 650 | 0 | |a Television advertising |x Moral and ethical aspects |v Comic books, strips, etc. | |
| 650 | 0 | |a Child consumers |z United States |x History |y 20th century |v Comic books, strips, etc. | |
| 650 | 0 | |a Toys |x Psychological aspects |v Comic books, strips, etc. | |
| 655 | 7 | |a Social issue comics. |2 lcgft | |
| 655 | 7 | |a Nonfiction comics. |2 lcgft | |
| 655 | 7 | |a Graphic novels. |2 lcgft | |
| 655 | 7 | |a Comics (Graphic works) |2 lcgft | |
| 994 | |a C0 |b PCB | ||
| 949 | |a schlow |b SANON |c 688.7206 BOX |d i |e 39635104483422 |f 751218 |g ddc |j 07/11/2023 | ||
| 999 | |a 481522 | ||
