The Messi effect how the global legend changed the future of American soccer
"In The Messi Effect, Paul Tenorio, national soccer writer for The Athletic, who has spent more than a decade breaking news and providing critical insight into the power and politics of the sport, draws on his numerous high-ranking sources inside Inter Miami, within American soccer, and from oversea...
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| Main Author: | |
|---|---|
| Format: | Books Print Book |
| Language: | English |
| Published: |
New York :
St. Martin's Press,
2026.
|
| Edition: | First edition. |
| Subjects: | |
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| 245 | 1 | 4 | |a The Messi effect : |b how the global legend changed the future of American soccer / |c Paul Tenorio. |
| 246 | 3 | 0 | |a How the global legend changed the future of American soccer |
| 250 | |a First edition. | ||
| 264 | 1 | |a New York : |b St. Martin's Press, |c 2026. | |
| 264 | 4 | |c ©2026 | |
| 300 | |a viii, 309 pages ; |c 22 cm | ||
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| 353 | |a index |b index |0 http://id.loc.gov/vocabulary/msupplcont/index | ||
| 500 | |a Includes index. | ||
| 505 | 0 | |a Introduction -- A lasting change -- Courting Messi -- A shifting landscape -- "Tome la decisión..." -- From Beckham to Messi -- A willing disruptor -- A new normal -- A fading "North Star" -- "Tell me all the trophies I can win..." -- Inside a whirlwind -- A silent champion, a loud first trophy -- The biggest star, but bigger competition -- A gulf too wide -- From Richmond to Wrexham: the power of a story -- The booming business of Messi -- Fighting relevant and relevance -- "Are we already retiring him?" -- Messi fatigue -- A race to reinvent MLS -- The balance of power -- Formulating the future -- Taken to the limit -- MLS 3.0 -- A lasting legacy in Miami -- The Messi effect -- Epilogue. | |
| 520 | |a "In The Messi Effect, Paul Tenorio, national soccer writer for The Athletic, who has spent more than a decade breaking news and providing critical insight into the power and politics of the sport, draws on his numerous high-ranking sources inside Inter Miami, within American soccer, and from overseas to bring readers behind the scenes and to chronicle the last act of Lionel Messi. The Messi Effect takes you inside the locker room as Messi's arrival turned a last-place team into a global phenomenon, and into the Major League Soccer boardroom as league owners debated how to leverage Messi's arrival to shape the future of the league and sport in America. From his cinematic debut goal to his first trophy with Miami and across two more transformative seasons, Messi made an immediate and enormous impact. His pink No. 10 shirt became the world's best-selling jersey, MLS stadiums sold out in city after city, and Inter Miami's valuation soared past $$1 billion. This is a book about one man's legacy in a rapidly growing and changing game. It's a story about the business of sport and how a player can be both athlete and economic engine. It's an inside look at how the business of MLS evolved historically and in real time after the legend's arrival. And it's the story of how a GOAT rides off into the sunset, the choices he makes, and the aftereffects of his greatness for future generations."-- Book jacket flap. | ||
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