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Renegades write the rules : how the Digital Royalty use social media to innovate
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Once upon a time : the captivating life of Carolyn Bessette-Kennedy
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Crisis tales : five rules for coping with crises in business, politics, and life
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The Greatest Movie Ever Sold
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When advertising tried harder : the sixties, the golden age of American advertising
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The 100 best TV commercials-- and why they worked
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Targeted : how technology is revolutionizing advertising and the way companies reach consumers
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The attention merchants : the epic scramble to get inside our heads
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Trainwreck : the women we love to hate, mock, and fear ... and why
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Bottle Shock
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The smear : how shady political operatives and fake news control what you see, what you think, and how you vote
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Unmasking Obama : the fight to tell the true story of a failed presidency
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The presidents vs. the press : the endless battle between the White House and the media -- from the founding fathers to fake news
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The book of Matt : hidden truths about the murder of Matthew Shepard
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Killing monsters : why children need fantasy, super heroes, and make-believe violence
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The Associated Press stylebook 2018 and briefing on media law
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Media madness : Donald Trump, the press, and the war over the truth
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Amusing ourselves to death : public discourse in the age of show business
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Amusing ourselves to death public discourse in the age of show business
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Off script : an advance man's guide to White House stagecraft, campaign spectacle, and political suicide
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Media madness : an insider's guide to media
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The fangirl's guide to the galaxy : a handbook for geek girls
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The political economy of media : enduring issues, emerging dilemmas
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No judgment : essays
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The father of spin : Edward L. Bernays and the birth of public relations
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The quick and easy way to effective speaking
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Marketing : a how-to-do-it manual for librarians
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Bulletproof news releases : practical, no-holds-barred advice for small business from 135 American newspaper editors
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Never eat alone and other secrets to success, one relationship at a time
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
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Hancock
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The new rules of marketing and PR : how to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly
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Underworld
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Crisis tales : five rules for coping with crises in business, politics, and life
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Unaccountable : what hospitals won't tell you and how transparency can revolutionize health care
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Hail, Caesar!
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The Hollywood daughter : a novel
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Hancock
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8-second PR : energize your story for ultimate media success!
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Proving your library's value : persuasive, organized, and memorable messaging
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The three lives of Alix St. Pierre
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The fiancé dilemma
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Just for the cameras