Tell to win connect, persuade, and triumph with the hidden power of story

In "Tell to Win," Peter Guber masterfully demonstrates that telling purposeful stories is the best way to persuade, motivate, and convince who you want to do want you need.

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Bibliographic Details
Main Author: Guber, Peter
Format: Books Print Book
Language:English
Published: New York : Crown Business, c2011.
Edition:1st ed.
Subjects:
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003 OCoLC
005 20120829154000.0
008 110117s2011 nyu 001 0 eng d
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020 |a 9780307587954 
020 |a 0307587959 
035 |a (OCoLC)700047931 
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082 0 4 |a 658.4/5  |2 22 
100 1 |a Guber, Peter. 
245 1 0 |a Tell to win :  |b connect, persuade, and triumph with the hidden power of story /  |c Peter Guber. 
250 |a 1st ed. 
260 |a New York :  |b Crown Business,  |c c2011. 
300 |a xiii, 255 p. ;  |c 25 cm. 
500 |a Includes index. 
505 0 |a I: There's no business without story business -- It's the story, stupid -- Got story? -- You've got it! -- The story that runs your story -- II: The art of the tell -- Ready ... -- Set ... -- Tell! -- The never-ending story -- The beginning ... -- 
520 |a In "Tell to Win," Peter Guber masterfully demonstrates that telling purposeful stories is the best way to persuade, motivate, and convince who you want to do want you need. 
505 0 |a The end... -- Voices -- There's no business without story business. It's the story, stupid ; Got story ; You've got it! ; The story that runs your life -- The art of the tell. Ready... ; Set... ; Tell! ; The never-ending story -- The beginning.... 
650 0 |a Success in business. 
650 0 |a Storytelling. 
650 0 |a Business communication. 
650 0 |a Communication in organizations. 
650 0 |a Creative ability in business. 
650 0 |a Entrepreneurship. 
938 |a Coutts Information Services  |b COUT  |n 11558999 
994 |a C0  |b PCB 
949 |a CCL  |b CadNF  |c 658.45 Gu  |d i  |e 39241502915783  |f 467137  |g ddc  |j 04/05/2011 
999 |a 317667