Generate buzz! strategic communication for nonprofit boards

"Is your organization generating as much excitement or interest as it should? Do you want other people to care as much about your mission as you do? Even if your organization has a good e-newsletter and Web site and occasionally gets some positive media coverage, it may be lacking “buzz.” And a lack...

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Bibliographic Details

Main Author:	Patterson, Sally J.
Corporate Author:	BoardSource (Organization)
Format:	Books Print Book
Language:	English
Published:	Washington, D.C. : BoardSource, 2011.
Edition:	2nd ed.
Subjects:	Communication in management. Nonprofit organizations. Strategic planning.
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