Donor-centered fundraising how to hold on to your donors and raise much more money
Main Author: | Burk, Penelope. |
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Format: | Books Print Book |
Language: | English |
Published: |
Chicago :
Cygnus Applied Research,
2006, c2003.
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Subjects: |
Table of Contents:
- Pt. I. Donor-centered fundraising
- 1. Defining a new fundraising standard
- 2. Looking for something and finding something more
- 3. Donors are people
- 4. Three simple steps to raising more money
- 5. Saying thank you
- 6. Saying thank you the donor-centered way
- 7. Test everything
- 8. All that donors want
- 9. How to communicate with your donors
- 10. Donor-centered recognition
- Pt. II. Making donor-centered fundraising work
- 11. Trapped!
- 12. Coming clean on cost
- 13. Managing a donor-centered organization
- 14. The professional fundraiser in a donor-centered environment
- 15. Becoming donor-centered
- 16. Donor-centered fundraising policy
- 17. Living the definition of donor-centered fundraising.