How to raise planned gifts by mail

As Larry Stelter makes clear in his new book, How to Raise Planned Gifts by Mail, most people have it all wrong when it comes to planned giving. And he should know - he heads the largest planned giving marketing company in the U.S. While executing a planned gift can be complicated, that's irrelevant...

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Bibliographic Details

Main Author:	Stelter, Larry
Format:	Books Print Book
Language:	English
Published:	Medfield, Mass. : Emerson & Church, c2008.
Subjects:	Direct-mail fund raising. Deferred giving. Fund raising.
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