How to raise planned gifts by mail
As Larry Stelter makes clear in his new book, How to Raise Planned Gifts by Mail, most people have it all wrong when it comes to planned giving. And he should know - he heads the largest planned giving marketing company in the U.S. While executing a planned gift can be complicated, that's irrel...
| Main Author: | Stelter, Larry. |
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| Format: | Books Print Book |
| Language: | English |
| Published: |
Medfield, Mass. :
Emerson & Church,
c2008.
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| Subjects: |
| Summary: |
As Larry Stelter makes clear in his new book, How to Raise Planned Gifts by Mail, most people have it all wrong when it comes to planned giving. And he should know - he heads the largest planned giving marketing company in the U.S. While executing a planned gift can be complicated, that's irrelevant really. Attorneys, financial planners, and CPAs can (and should) handle the paperwork. Your simpler, and far more pivotal, job is to stoke the prospect's interest, fuel his or her desire, and lay the groundwork for closing the gift.--Amazon.com |
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| Item Description: |
Includes index. |
| Physical Description: |
102, [9] p. : ill. ; 26 cm. |
| ISBN: |
1889102334 (pbk. : alk. paper) 9781889102337 (pbk. : alk. paper) |