How to write successful fundraising appeals

Main Author: Warwick, Mal.
Other Authors: Overman, Eric.
Format: Books Print Book
Language: English
Published: San Francisco : Jossey-Bass, A Wiley Brand, [2013]
Edition: Third edition.
Series: Jossey-Bass nonprofit guidebook series.
Subjects:
Item Description: Revised edition of the author's How to write successful fundraising letters, 2nd ed.
Includes index.
Physical Description: xiii, 360 pages ; 28 cm.
ISBN: 9781118543665 (paper/website)
1118543661 (paper/website)
Author Notes:

Mal Warwick , consultant, author, and public speaker, is the founder and chair of Mal Warwick | Donordigital. Warwick has written or edited many books including Fundraising When Money is Tight, Revolution in the Mailbox, The Five Strategies for Fundraising Success, and Fundraising on the Internet . Find more information on Mal and his books at www.malwarwick.com and www.josseybass.com/go/warwick

Eric Overman is vice president of digital strategy at Donordigital. Prior to joining Donordigital, Eric was vice president of digital strategy at Grizzard Communications.