How to write successful fundraising appeals

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Bibliographic Details
Main Author: Warwick, Mal
Other Authors: Overman, Eric
Format: Books Print Book
Language:English
Published: San Francisco : Jossey-Bass, A Wiley Brand, [2013]
Edition:Third edition.
Series:Jossey-Bass nonprofit guidebook series.
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Description
Item Description:Revised edition of the author's How to write successful fundraising letters, 2nd ed.
Includes index.
Physical Description:xiii, 360 pages ; 28 cm.
ISBN:9781118543665 (paper/website)
1118543661 (paper/website)
Author Notes:

Mal Warwick , consultant, author, and public speaker, is the founder and chair of Mal Warwick | Donordigital. Warwick has written or edited many books including Fundraising When Money is Tight, Revolution in the Mailbox, The Five Strategies for Fundraising Success, and Fundraising on the Internet . Find more information on Mal and his books at www.malwarwick.com and www.josseybass.com/go/warwick

Eric Overman is vice president of digital strategy at Donordigital. Prior to joining Donordigital, Eric was vice president of digital strategy at Grizzard Communications.