The Devil's playbook big tobacco, Juul, and the addiction of a new generation
"Big Tobacco meets Silicon Valley in this corporate exposé of what happened when two of the most notorious industries collided-and the vaping epidemic was born. Howard Willard lusted after Juul. As the CEO of tobacco giant Philip Morris's parent company, and a veteran of the industry'...
| Main Author: | Etter, Lauren (Author) |
|---|---|
| Format: | Books Print Book |
| Language: | English |
| Published: |
New York :
Crown,
[2021]
|
| Edition: | First edition. |
| Subjects: |