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Marketing strategies for the home-based business : solutions you can use today
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Lateral marketing : new techniques for finding breakthrough ideas
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Affiliate marketing
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Marketing in the AI era : why personalization wins the customer experience
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The marketing of evil : how radicals, elitists, and pseudo-experts sell us corruption disguised as freedom
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Going social : excite customers, generate buzz, and energize your brand with the power of social media
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The new rules of marketing and PR : how to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly
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Enchantment : the art of changing hearts, minds, and actions
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Marketing research kit for dummies
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The customer rules : the 39 essential rules for delivering sensational service
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Pinterest power : market your business, sell your product, and build your brand on the world's hottest social network
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No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businesses
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Zero to 100,000 : social media tips and tricks for small businesses
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
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Marketing to millennials : reach the largest and most influential generation of consumers ever
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The referral engine : teaching your business to market itself
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The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue
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Pinfluence : the complete guide to marketing your business with Pinterest
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Monster loyalty : how Lady Gaga turns followers into fanatics
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Women want more : how to capture your share of the world's largest, fastest-growing market
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What customers crave : how to create relevant and memorable experiences at every touchpoint
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Jab, jab, jab, right hook : how to tell your story in a noisy, social world
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Be our guest : perfecting the art of customer service
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Legal guide to social media : rights and risks for businesses and entrepreneurs
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The brain-friendly workplace : why talented people quit and how to get them to stay
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Heart at work : stories and strategies for building self-esteem and reawakening the soul at work
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Discipline without punishment : the proven strategy that turns problem employees into superior performers
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The 5 languages of appreciation in the workplace : empowering organizations by encouraging people
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Managing to have fun
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Impact players : how to take the lead, play bigger, and multiply your impact
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The best place to work : the art and science of creating an extraordinary workplace
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Vital friends the people you can't afford to live without
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Create your own employee handbook : a legal and practical guide
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Hiring for attitude : a revolutionary approach to recruiting and selecting people with both tremendous skills and superb attitude
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Dealing with difficult people
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All are welcome : how to build a real workplace culture of inclusion that delivers results
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The performance appraisal handbook : legal & practical rules for managers
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The end of the performance review : a new approach to appraising employee performance
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The drama-free office : a guide to healthy collaboration with your team, coworkers, and boss
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The progressive discipline handbook : smart strategies for coaching employees
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The successful virtual classroom : how to design and facilitate interactive and engaging live online learning
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1001 ways to reward employees
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The essential guide to workplace investigations : a step-by-step guide to handling employee complaints & problems
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96 great interview questions to ask before you hire
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The sexual harassment handbook : protect yourself and coworkers from the realities of sexual harassment, take action, investigate, and remedy accusations of harassment, create corporate policies that educate and empower employees
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Generations, Inc. : from boomers to linksters--managing the friction between generations at work
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The 2020 workplace : how innovative companies attract, develop, and keep tomorrow's employees today
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Authentic : the myth of bringing your full self to work
