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Gen buY : how tweens, teens, and twenty-somethings are revolutionizing retail
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Marketing to millennials : reach the largest and most influential generation of consumers ever
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Contagious : why things catch on
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The marketing of evil : how radicals, elitists, and pseudo-experts sell us corruption disguised as freedom
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Jab, jab, jab, right hook : how to tell your story in a noisy, social world
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Consuming kids : the hostile takeover of childhood
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Pinterest power : market your business, sell your product, and build your brand on the world's hottest social network
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The longevity economy : unlocking the world's fastest-growing, most misunderstood market
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Pinfluence : the complete guide to marketing your business with Pinterest
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Blogwild! : a guide for small business blogging
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Monster loyalty : how Lady Gaga turns followers into fanatics
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Satisfied customers tell three friends, angry customers tell 3,000 : running a business in today's consumer driven world
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Lateral marketing : new techniques for finding breakthrough ideas
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Marketing in the AI era : why personalization wins the customer experience
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Going social : excite customers, generate buzz, and energize your brand with the power of social media
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The new rules of marketing and PR : how to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly
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Zero to 100,000 : social media tips and tricks for small businesses
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No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businesses
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Marketing research kit for dummies
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The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue
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Affiliate marketing
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
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Little bosses everywhere : how the pyramid scheme shaped America
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The glory of giving everything : the Taylor Swift business model
