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Hooked : how to build habit-forming products
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The longevity economy : unlocking the world's fastest-growing, most misunderstood market
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Buy ology : truth and lies about why we buy
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Marketing to millennials : reach the largest and most influential generation of consumers ever
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Women want more : how to capture your share of the world's largest, fastest-growing market
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Satisfied customers tell three friends, angry customers tell 3,000 : running a business in today's consumer driven world
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Blogwild! : a guide for small business blogging
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Consuming kids : the hostile takeover of childhood
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Gen buY : how tweens, teens, and twenty-somethings are revolutionizing retail
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Jab, jab, jab, right hook : how to tell your story in a noisy, social world
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The marketing of evil : how radicals, elitists, and pseudo-experts sell us corruption disguised as freedom
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Pinfluence : the complete guide to marketing your business with Pinterest
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Monster loyalty : how Lady Gaga turns followers into fanatics
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Pinterest power : market your business, sell your product, and build your brand on the world's hottest social network
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Marketing in the AI era : why personalization wins the customer experience
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The customer rules : the 39 essential rules for delivering sensational service
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Going social : excite customers, generate buzz, and energize your brand with the power of social media
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The customer rules : the 39 essential rules for delivering sensational service
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A quick start guide to mobile marketing : how to create a dynamic campaign and improve your competitive advantage
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The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue
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The Nordstrom way to customer service excellence : a handbook for implementing great service in your organization
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
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Marketing research kit for dummies
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The new rules of marketing and PR : how to use news releases, blogs, podcasts, viral marketing and online media to reach your buyers directly
